"Buy gold" is the oldest financial advice in human history. Literally. People have been saying it for 5,000 years.

But does it actually work? Is gold a good inflation hedge in the modern world, or is this ancient wisdom that no longer applies?

The honest answer is: it depends. And the details matter a lot.

$4,469
Gold price per ounce today (XAU/USD)
+38%
Gold price increase in past 12 months
1,000+
Tonnes of gold bought by central banks in 2024

The Case For Gold as an Inflation Hedge

Gold cannot be printed. That is its fundamental advantage over any currency.

When governments print money — through quantitative easing, deficit spending, or direct money creation — they dilute the value of existing currency. Each unit of currency buys less. That is inflation.

Gold, by contrast, has a fixed and slowly growing supply. You cannot print more of it. You can mine more, but global gold mining production grows by only 1 to 2% per year. So gold's supply is more stable than any currency's.

Over very long periods — decades — gold has broadly kept pace with inflation. If you had bought gold in 1970 and held it until today, your purchasing power would be roughly preserved. That is not spectacular, but it is better than leaving cash in a low-interest bank account during periods of high inflation.

The Case Against — The Part Nobody Talks About

Gold is not a reliable short-term inflation hedge. This is where the conventional wisdom breaks down.

From 1980 to 2000, inflation was moderate to low in most developed countries. Gold fell 70% in real terms during this period. If you bought gold in 1980 as an "inflation hedge," you lost money for twenty years.

Gold performs best not specifically when inflation is high, but when investors are scared — when they fear currency debasement, systemic financial crisis, or geopolitical catastrophe. Those conditions often coincide with inflation, but they are not the same thing.

What gold at $4,469 is telling us: At this price, gold is not just pricing in inflation. It is pricing in geopolitical fear, central bank diversification away from US dollars, and concern about long-term financial stability. The World Tension Meter's score of 81 (Extreme Fear) is consistent with these elevated gold prices.

Why Central Banks Are Buying So Much Gold

Here is the most interesting gold story that most retail investors are not paying enough attention to: central banks are buying gold at the fastest rate in 50 years.

In 2024, central banks bought over 1,000 tonnes of gold. That is enormous. The buyers are predominantly from the Global South — China, India, Turkey, Poland, and others.

Why? Because they are reducing their dependence on US dollar reserves. The freezing of Russian dollar reserves after the 2022 invasion of Ukraine sent a clear message to every country in the world: dollar reserves can be weaponised. Gold cannot. Gold held in your own country cannot be seized by a foreign government.

This structural shift in central bank behaviour is creating a persistent floor under gold prices that did not exist a decade ago.

Gold in a High-Tension World

When the World Tension Meter score is above 70, gold has historically performed well. Not because of inflation alone, but because high geopolitical tension increases fear, and fear increases demand for the ultimate safe-haven asset.

Today's score of 81 puts us firmly in the zone where gold has, historically, been a reasonable place to have some exposure. Not as a speculation. Not as a get-rich-quick trade. But as insurance against the tail risks that look more likely than usual right now.

Track gold price and geopolitical tension daily
worldtensionmeter.com — coming soon: Gold & Silver Index